Furniture design requires the best rendering software to create photorealistic imagery — fast. Find out how Lazzeroni Studio makes use of V-Ray Next for Rhino.
“They only used technical drawings created by hand,” says Lorenzo. “I had the chance to make a change inside the studio. They started using CAD for 2D drawings and, step by step, they began to use modeling and rendering programs too. Now, I’m the 3D artist and responsible for the studio’s rendering and modeling aspects.”
Creating such highly crafted furniture requires meticulous attention to detail and analysis, which is where Lorenzo’s modeling and rendering pipeline kicks in. After the initial design phase, he can create up to 150 renders a day to deep-dive into all aspects of a product in various materials, finishes and colors. Finally, he produces the product’s official image to send to the retailer.
“The main programs we use are Rhinoceros for modeling and V-Ray Next for Rhino for rendering,” explains Lorenzo. “We tested several programs at the studio but they couldn’t match V-Ray Next for Rhino’s render quality and fast and accurate workflow. We use these renderings to show the final concept to the companies and most of the time they use these images for marketing, too.”
Lorenzo creates two variations of CG imagery for each product: A blank white set, to emphasize the piece of furniture, and an interior to give a sense of how it will fit into a home environment. For the latter — which he has perfected during the COVID-19 lockdown — he uses real photographs combined with V-Ray’s rendering to create photorealistic imagery.
“Our design team has to work very quickly, but they also have to study each project very deeply,” says Lorenzo. “Real-time rendering has saved a lot of time, but it also means they can check the project thoroughly. And now, with V-Ray GPU plus RTX, we can further reduce the time it takes to create a perfect image.”
Lorenzo’s tips of the furniture trade
Source: chaosgroup.com